On October 25, 2017, Vietnam (Ho Chi Minh) International Auto Show 2017 witnessed its grand opening ceremony in Saigon Exhibition and Convention Center, situated in Ho Chi Minh and DFM’s new cars launching ceremony was successfully held at the auto show. The launching ceremony unveiled the mysterious Joyear X5 and Joyear S50 and invited almost a hundred of guests, including Mr. Chen Dehai, the consul-general in Ho Chi Minh, Vietnam of the People’s Republic of China, Mr. Wei Xichen, the business consul in Ho Chi Minh, Vietnam of the People’s Republic of China, Mr. Lê Tuấn Anh, director of the International Cooperation Bureau of the Ministry of Communications of Vietnam as well as many other senior government officials of China and Vietnam, important corporate guests and international famous media.
Mr. Li Junzhi, general manager of Dongfeng Motor Industry Import & Export Co., Ltd. made a brief introduction to the basic conditions of DFM and also delivered an excellent speech about the sales service concept on the auto market of Vietnam. He also invited Mr. Chen Dehai, the consul-general in Ho Chi Minh, Vietnam of the People’s Republic of China, Mr. Wei Xichen, the business consul in Ho Chi Minh, Vietnam of the People’s Republic of China and Mr. Lê Tuấn Anh, director of the International Cooperation Bureau of the Ministry of Communications of Vietnam to join him in unveiling the mysterious masks of Joyear X5 and Joyear S50. After the ceremony, Mr. Li Junzhi, general manager of Dongfeng Motor Industry Import & Export Co., Ltd. accompanied these three honorable guests to appreciate the new cars and experience the charm of Joyear X5 and Joyear S50.
As a leading enterprise in independent automobile brands in China, DFM presented its 11 delicately-created quality products, DFM Joyear X5, Joyear S50, Joyear XV, Joyear X6, CM7, F600, S500, tractor KL, dumper KC, Captain N and Lotus Series K41G, at the auto show; with powerful vehicle models, it drove into the auto market of Vietnam.
In the next five days of the auto show, DFM will bring about an all-sided, muti-angled and zero-distance cognition and experience to the audience and consumers of Vietnam, by a series of technical interpretation, prize-based interaction and shows, expecting to pass on the DongFeng dream with the Vietnamese people, travel along the route of “the Belt and Road Initiative” and realize scientific and innovative lifestyle. In future, DFM, as a big state-owned enterprises, will deeply promote the construction of “the Belt and Road Initiative” put forward by President Xi Jinping; and realize brand marketing by constant investment on overseas markets, so as to provide DFM’s clients with quality and comprehensive after-sales services. DFM hopes to enter the market of the Vietnam with “quality and high-valued” brands by virtue of the excellent platform, VIMS2017.
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